The Best Time to Sell: December & January

The busiest period is actually December into January. Here’s why:

• New Year, new home – People reflect on their lives over Christmas and often decide it’s time for a change.

• Christmas reality check – Homes can suddenly feel too small (or too big) when families gather.

• Relationship changes – Sadly, January is a peak time for separations, creating movement in the market.

Rightmove even reports Boxing Day as their single busiest day of the year, with traffic three to four times higher than normal.

Spring Surge: Around Easter

The second-strongest period is spring:

• Better presentation – Lighter days and blooming gardens make homes more appealing.

• Practical timing – Families start searching early to move in time for the summer holidays.

• Optimism – Longer, brighter days boost confidence and activity in the market.

Does Timing Really Matter?

While December/January and Easter are statistically strongest, a well-prepared, well-priced home will sell at any time. What matters most is:

• Pricing realistically (first impressions count).

• Quality photography and honest presentation.

• Proactive marketing from your agent.

• Choosing an agent with a strong track record, not just the cheapest fee.

Final Thought

Instead of asking “When’s the best month to sell?”, ask:

• Is my home presented and priced correctly?

• Do I have the right agent working for me?

With the right preparation and support, your home can sell in January, April, or even August.